As an SEO agency, we often deal with clients who’ve been previously burned by some of the less morally-conscious operators practicing within our industry. These rogue SEOs are known for preying on ignorance and throwing around jargon to no end. There are two types of SEO companies to look out for. Firstly, you’ve got the […]
Full article »In the spirit of sharing, Google has been putting up recent changes to their ranking algorithm on their Inside Search blog. Here is our round-up of seven of the most recent changes: 1. Cross Language Information Retrieval: this is for queries in a language where limited web contact is available. So. Macedonian, Albanian or Slovak […]
Full article »Google has changed the way SSL (secure socket layer) Search works for signed-in users and it has made some SEOs very mad. The old: SSL Search was a service you could use. Here: https://encrypted.google.com/ The new: Signed-in users have ALL their searches conducted through SSL. The meaning: Google Analytics and other web analytics services will no longer […]
Full article »Google states that their ranking algorithm uses over 200 factors and updates are made at a rate of 500-600 per year. They’re using that statement to defend themselves against allegations they’re favoring their own resources in the search results. That statement doesn’t really defend anything though… surely, one of those factors could be “if site […]
Full article »Google has proposed to utilise the +1 button as a ranking factor for the natural search results. In an email to Wired.com, a spokesperson from Google stated: “Google still study the clicks on +1 buttons as a signal that influences the ranking and appearance of websites in search results. The purpose of any ranking signal […]
Full article »