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Home » Blog » Author Archive for: ‘Tobey Bower’

Tobey Bower

Tobey is an SEO & SEM professional based in Brisbane, Australia. He has been involved in the development of hundreds of successful online marketing campaigns for small and large clients.

7 Questions You Should Ask Your SEO Company

7 Questions You Should Ask Your SEO Company

As an SEO agency, we often deal with clients who’ve been previously burned by some of the less morally-conscious operators practicing within our industry. These rogue SEOs are known for preying on ignorance and throwing around jargon to no end. There are two types of SEO companies to look out for. Firstly, you’ve got the […]

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The Evolution of Google AdWords

The Evolution of Google AdWords

Since I haven’t been planning to write this for a decade, I had to search around Google Images for a while to find screenshots taken over the last 13 years to demonstrate the evolution of the way Google has presented pay-per-click ads to users. It turns out that most historical screenshots of Google results are […]

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7 Rules for SEO-Friendly Blog Posts

If you’re trying to improve your search engine rankings, blog post marketing is one the quickest and most effective methods of link-building. Use your blog to build your reputation as an expert in your field and, provided that you put effort into providing unique and interesting content, you’ll find it easy to accrue thousands of […]

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The Difference Between PPC & SEO

The Difference Between PPC & SEO

A question frequently posed to us by new clients, so we decided to write a brief article on the topic. Both Search Engine Optimisation (SEO) and Pay-Per-Click (PPC) come under the umbrella of Search Engine Marketing (SEM). Both techniques revolve primarily around increasing your websites visibility on search engine result pages and driving traffic through to your landing pages. […]

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16 Free Call to Action Action Buttons PSD

16 Free Call to Action Action Buttons PSD

We’ve put together a few brightly coloured call-to-action buttons for your next website design. Bright and tactile buttons like this are essential for internet marketing if you need your website to generate conversions. Available for download in PSD format here. These buttons are provided free for use in all personal and commercial projects. If they made […]

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About

We are a small team of online marketing consultants based in Brisbane, Australia. We're special because of our unique combination of talent and experience, our desire to do things better, and an obsessive passion for all things digital.

Recent Articles

  • Google Analytics Interface Updated March 6, 2012
  • 7 Questions You Should Ask Your SEO Company February 10, 2012
  • The Evolution of Google AdWords February 10, 2012
  • Recent Google Algorithm Changes Round-up November 18, 2011

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